Does Gonnado send the personal Data generated in the Promotions of his Partners to Google or Facebook and if yes, what Data is shared when?
Gonnado sends personal Data only in hashed Form
When a lead or a sale conversion happens, Gonnado sends personal data such as the name, email address, phone number, birth date, and address to Google Ads and Facebook Ads along with the Click-ID, but this data is hashed. In fact, Facebook and Google only accept hashed data. This means, that Google and Facebook do not get access to the personal data, because the hashing of data can not be reversed. Google and Facebook only can use the data, to attribute the conversion to the right user and to add the user to an advertising audience. But Google and Facebook are not able to read the content or store the personal data.